AdTech Radar

60 results for “Privacy” Clear

1. States are rewriting the rules of social media

   Meta’s settlement, TikTok’s Alabama deal, and cases against YouTube show states building new rules for how platforms operate and sell advertising.

   Sep 30, 2026Industry trendSocial MediaRegulations and ComplianceDigital Advertising

2. Programmatic IO: Insurers Are Building Ad Tech’s AI Accountability Layer

   AI has the potential to streamline advertising workflows, but it also introduces risks due to lack of oversight. New laws are emerging, complicating compliance for companies deploying AI without sufficient supervision.

   Sep 30, 2026Industry trendadexchanger programmatic ioAgentic AdsAI governance

3. Apple’s Latest Operating System Blocks The Trade Desk From Serving Ads On Safari

   The Trade Desk is unable to serve ads to the Safari browser for Apple device owners that have downloaded iOS 27, which was released on September 14. Apple has been investigating the issue, but a resolution has not yet been found from The Trade Desk’s perspective.

   Sep 29, 2026Industry trendapplesafarithe trade desk

4. "It Won't Be a Human in the Loop, It'll Be Another AI Agent" – PubMatic's Rajeev Goel on Cutting Complexity and Handing Power Back to Publishers and Advertisers

   ExchangeWire’s John Still sat down with PubMatic CEO Rajeev Goel to talk about ad tech complexity, and how agentic buying could change who holds power in programmatic advertising.

   Sep 29, 2026Tech trendAIProgrammaticPublisher

5. Take A Break, Compliance Nerds. Privacy Is A Research Problem Now

   The California legislature has passed the compromise version of SB-690, leaving most of the private right of action provisions of the California Invasion of Privacy Act (CIPA) in place. This shift in privacy compliance focuses on jury outcomes rather than bureaucratic regulations, impacting how companies handle data practices.

   Sep 25, 2026Industry trendCIPAdata privacy lawsDon Marti

6. CTV’s Transparency Gap: Why Better Show-Level Data Still Can’t Buy You Show-Level Control

   CTV buyers demand greater transparency in ad placements, with ongoing challenges in optimizing show-level reporting despite enhanced data availability.

   Sep 18, 2026Industry trendCTVGracenoteIAB

7. The Meta Settlement Defined Which Online Experiences Are ‘Appropriate’ For Teens. Here’s What Advertisers Need To Know

   Meta’s recent settlement requires the company to use age assurance technology and create a unique strategy for engaging with teenage users, highlighting a significant shift in how platforms need to consider younger audiences.

   Sep 15, 2026Industry trendage verificationGen AlphaMeta

8. Brand GPT: How to safely build a custom GPT for your brand that works

   Learn how to build a custom GPT for your brand that's safe, controlled, and perfectly aligned with your guidelines. Start building now!

   Jun 16, 2026GPTArtificial IntelligenceBranding

9. The Evolution of Data-Driven Marketing: A Journey Through the Years

   Jun 15, 2026MarketingData AnalysisDigital Marketing

10. The Intersection of Insight, Innovation and Measurable Impact: Banke's Natasha Chandnani on a Winning Entry for The Wires

    As a judge for the upcoming Wires Awards, Natasha Chandnani shares insights on what makes a successful award entry in digital media and marketing.

    May 5, 2026Wires AwardsDigital MarketingInnovation