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AI & Automation

AI in Advertising

Machine learning and generative AI applied to bidding, creative, targeting, and agentic media buying.

Related topics:Programmatic AdvertisingDSP (Demand-Side Platform)Measurement & Attribution

  1. Omnichannel in 2026: Unifying Buying and Measurement Across a Fragmented Landscape

    This panel examines what true omnichannel integration looks like in 2026, covering data interoperability and identity resolution to cross‑channel optimisation and outcome‑based measurement.

    Jun 1, 2026OmnichannelATS LondonDataIdentityMeasurementMobileRetail MediaCTV

  2. GumGum's Travis O'Neil on the Mindset Graph & Relevancy Spaces

    In this Trader Talk TV episode, Travis O'Neil, vice president of product at GumGum, joins ExchangeWire COO Lindsay Rowntree at the legendary whiteboard to explain the Mindset Graph and relevancy spaces.

    May 21, 2026AdvertisingAttentionContextualDataIdentitySSPTargeting

  3. VIOOH Partners with Abode Media to Expand Programmatic DOOH Footprint

    VIOOH has announced a programmatic partnership with Abode Media, aiming to enhance the digital out-of-home advertising landscape in premium residential areas.

    May 7, 2026DOOHMediaPartnershipProgrammatic

  4. StackAdapt Announces AI-Powered Marketing Capabilities Through Ads in ChatGPT Pilot

    StackAdapt offers advertisers access to ads in ChatGPT, enhancing communication during customer exploration and decision-making processes.

    May 6, 2026AIChatGPTMarketing

  5. Digest: US Rethinks AI Safety Stance; Omnicom Data Chief Steps Down; Image AI Models Outpace Chatbots in App Growth

    In today’s Digest, we look at the Trump administration considering AI model safety reviews, Duncan Painter leaving Omnicom’s data and commerce role, and Image AI models outpacing chatbots in app growth.

    May 6, 2026AIAppsCybersecurityMeta

  6. Digest: OpenAI Lays Groundwork for ChatGPT Ads in EU; Blackstone, H&F, Goldman Back AI Venture; Musk Settles Twitter Lawsuit Paying $1.5M

    In today’s Digest, we cover OpenAI laying the groundwork for ChatGPT ads in the EU and sharing user data with advertisers, Blackstone, Hellman & Friedman, and Goldman Sachs backing a new enterprise AI venture, and Elon Musk settling an SEC lawsuit over his Twitter purchase, paying a USD$1.5m fine.

    May 5, 2026AdvertisingAIDataDisplayEU

  7. Kevel, Dollar General & The Trade Desk Introduce First-of-Its-Kind Retail Media

    Kevel collaborates with Dollar General and The Trade Desk to unify retail media across onsite and offsite activation, enhancing campaign measurement.

    May 4, 2026retail mediaKevelDollar GeneralThe Trade Deskadvertisinge-commerce

  8. The Stack: Advertising Gets More Autonomous

    This week, agency AI-driven advertising took a leap forward, while governments tightened their grip on Big Tech and platforms raced to evolve their ecosystems.

    May 1, 2026AIAdvertisingBig TechProgrammaticDataGoogleMeta

  9. ChatGPT Ads Have Begun Showing Up For Logged-Out Users

    Advertisers are now able to serve ads in ChatGPT to users who aren’t logged in, expanding the available inventory after OpenAI struggled to meet the ad demand.

    Apr 23, 2026AI searchAI search adsCanvaChatGPT adsfeaturedJobCopilotOpenAI

  10. StackAdapt Brings Campaign Intelligence Into Claude with MCP Server Launch

    StackAdapt, the leading AI advertising and orchestration platform, announces the general availability of its Model Context Protocol (MCP) Server, enabling direct access to campaign intelligence within AI tools like Claude.

    Apr 21, 2026CampaignDataProduct Launch