4 results for “CPM,” Clear
C-Centric Launches Cross-Site Agentic Transfer
C-Centric has launched Cross-Site Agentic Transfer (X-AT), an Agentic AI solution that enables consumers to have conversations and make transactions with a brand’s trained AI agent directly within ads on publisher websites.
Tech trendAgentic AICross-sitePublisherThe Media Shop and PubMatic Launch Southeast Asia's First Agentic Luxury Campaign
PubMatic partners with The Media Shop to run a groundbreaking agentic advertising campaign for a luxury watch brand, reaching high-net-worth audiences across multiple Asia Pacific markets.
Tech trendPubMaticagentic advertisingprogrammatic advertisingThrad Launches Four Native Ad Formats for LLM AI Conversation Environments
Thrad, the AI-native advertising infrastructure platform, today announced the general availability of four distinct ad formats designed natively for LLM and AI-powered conversation environments.
AINativeProgrammaticGoogle Ads Introduces Automated Bidding for Video Reach Campaigns in Beta
Google Ads is introducing automated bidding for Video Reach campaigns in beta, allowing advertisers to launch campaigns without manually setting a Target CPM.
Tech trendGoogle AdsVideo ReachAutomated Bidding