AdTech Radar

19 results for “Programmatic” Clear

1. StackAdapt Launches AI-Driven Martech Suite for Unified Data Marketing

   StackAdapt announces the general availability of its AI-powered martech suite that integrates email marketing, data activation, and programmatic advertising into a single platform, enhancing campaign efficiency for marketers.

   Oct 15, 2025AIDataMarketing

2. Silverpush Expands European Footprint with Presence in Seven Countries

   Silverpush, the contextual intelligence company, announced the company’s expansion across Europe with the business now operating in seven key markets: the United Kingdom, France, Spain, Germany, Sweden, the Netherlands, and Italy.

   Jun 16, 2025Industry trendContextualEuropeTargeting

3. Google Analytics Introduces User Groups Admin API for Easier Access Management

   Managing access across multiple Google Analytics accounts and properties can be time-consuming, particularly for large organizations and agencies. The new API helps administrators automate these tasks instead of managing users and permissions individually.

   Apr 15, 2024Google AnalyticsUser Groups Admin APIAccess Management

4. Google Analytics Launches User Groups Admin API for Easier Access Management

   Google Analytics introduced a new User Groups Admin API, allowing organizations to manage user groups, permissions and account access programmatically.

   Apr 1, 2024Google AnalyticsAPIUser Management

5. Google Launches Display & Video 360 Structured Data Files v11 with Expanded Targeting

   Google released Structured Data Files (SDF) v11 for Display & Video 360, introducing new audience targeting capabilities, updated YouTube vendor configurations and support for additional campaign formats.

   Oct 10, 2023Tech trendGoogleSDF v11Display & Video 360

6. Clear Channel LaunchPAD Launches in France with Hivestack as First DOOH SSP Partner

   Hivestack partners with Clear Channel Europe's programmatic buying platform, LaunchPAD, to enhance programmatic buying of DOOH inventory in France.

   Mar 3, 2022Industry trendDigitalDOOHPartnership

7. Hivestack Expands South-East Asia Footprint: Launching Programmatic DOOH Marketplace in Thailand

   Hivestack launches full programmatic operations in Thailand, allowing brands and media owners to engage in programmatic digital out-of-home (DOOH) advertising transactions.

   Mar 2, 2022Industry trendDigitalDOOHProgrammatic

8. Hudson MX Launches A Platform And APIs To Automate Local TV Buys

   Local TV buying is still a manual process. Ad tech company Hudson MX wants to change that with a platform launched Tuesday called BuyerAssist, which automates the local TV buying workflow.

   Jun 11, 2019Tech trendHudson MXAdvertisingLocal TV Buying

9. The Guardian Preps Mobile App Relaunch, Brings Programmatic to Its Core

   The Guardian is relaunching its mobile app to help advertisers reach engaged readers while focusing on programmatic media trading as a key aspect of its operations.

   May 21, 2014Industry trendAdvertiserCross-ChannelDigital Marketing