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The latest in advertising technology

  1. Opacity by Design: Will Ad Tech and Media Ever Be Transparent?

    Paul Evans, founder and chief positioning engineer, V2RSION, looks at the opacity in ad tech, and why the battle for transparency is an uphill struggle…

    Sep 21, 2026Ad TechDisplayMediaTransparency

  2. Infillion Acquires Foursquare, Adding More Location Data To Its Ever-Growing Ad Tech Stack

    Infillion has acquired Foursquare to enhance its location data capabilities, aiming to provide a comprehensive omnichannel platform.

    Sep 18, 2026ad tech acquisitionFoursquareInfillionlocation dataRob Emrich

  3. HBO MAX’s Reddit Account Was Compromised And Used For Ad Fraud

    HBO MAX's verified Reddit account was hacked, allowing scammers to run ads for two days before being caught. This incident highlights the vulnerabilities in account security within the ad industry.

    Sep 18, 2026ad fraudfraudHBO MaxredditTakeover Ad ScamsWBD

  4. CTV’s Transparency Gap: Why Better Show-Level Data Still Can’t Buy You Show-Level Control

    CTV buyers demand greater transparency in ad placements, with ongoing challenges in optimizing show-level reporting despite enhanced data availability.

    Sep 18, 2026CTVGracenoteIABlinear TVperformance CTVShow-level dataVPPA

  5. The Trade Desk's Simone Krakowiak on the Omnichannel Approach

    In this TraderTalk TV episode, Simone Krakowiak, GM business development, advertiser at The Trade Desk, joins ExchangeWire CEO Rachel Smith at the legendary whiteboard to discuss the shift from single-channel to the omnichannel approach.

    Sep 17, 2026ConsumerMeasurementOmnichannelPerformancePlatformsTechnology

  6. The Trade Desk's Simone Krakowiak on the Omnichannel Approach

    In this TraderTalk TV episode, Simone Krakowiak, GM business development, advertiser at The Trade Desk, joins ExchangeWire CEO Rachel Smith at the legendary whiteboard to discuss the shift from single-channel to the omnichannel approach.

    Sep 17, 2026OmnichannelMarketingTechnologyDataPerformance

  7. The Court Just Unsealed Judge Brinkema’s Remedies Decision In The Google Ad Tech Antitrust Case. Here’s Your TL;DR

    A federal judge has handed several remedies to Google in response to an antitrust case, mandating that Google build connections between its ad services and share more data with publishers.

    Sep 16, 2026Google ad tech antitrust trialGoogle remediesLeonie Brinkemaprebid

  8. Silverpush Partners with Happydemics to Measure Contextual Advertising Against Brand Performance

    Silverpush has partnered with Happydemics to enhance the measurement of contextual advertising effectiveness on brand growth using independent validation metrics.

    Sep 1, 2026AdvertisingBrandsContextualPartnership

  9. AdExchanger Announces Finalists for the 2026 AdExchanger Awards

    AdExchanger has announced the finalists for the 2026 AdExchanger Awards, highlighting organizations and leaders in advertising and marketing that are driving measurable impact.

    Aug 25, 2026AdExchangerAdvertisingMarketingAwardsData-Driven

  10. "Connect, Interoperate, and Orchestrate": Vincent Pang, Locala

    Vincent Pang, managing director APAC at Locala, joined us at ATS Singapore to discuss practical use cases for AI in media planning and activation. He also spoke on a panel about AI in Practice: What's Actually Working in APAC Media.

    Aug 20, 2026Agentic AIAIATS SingaporeOmnichannelPlatforms