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The latest in advertising technology

  1. PubX Raises $5 Million And Buys Digital Governance Startup Compliant

    PubX, a UK-based agentic AI ad startup, has acquired Compliant, a media quality and governance startup, and raised $5 million in a Series A funding round.

    Oct 6, 2026ad tech acquisitionagentic advertisingagentic AIAndrew MoleCompliantdata governancemedia governancemedia quality

  2. New WBD Report Makes The Case For Getting The Measurement Basics Right

    Warner Bros. Discovery (WBD) emphasizes the need for standardized ad measurement in a new white paper, highlighting significant discrepancies in audience metrics across measurement providers, particularly in connected TV.

    Oct 6, 2026David PorterMariel Estradawarner-bros-discoveryConnected TVad measurement

  3. New WBD Report Makes The Case For Getting The Measurement Basics Right

    Warner Bros. Discovery's new white paper emphasizes the need for improved standards in ad measurement across the media industry, highlighting significant discrepancies in audience reach estimation among leading measurement providers.

    Oct 6, 2026ad measurementWarner Bros Discoveryvideo measurementad industry standards

  4. Value Over Volume, With NYT’s Courtney Glaze

    A podcast interview with Courtney Glaze, VP of revenue operations at The New York Times, discussing the importance of selective partnerships in ad technology and the balance of value versus volume in programmatic advertising.

    Oct 6, 2026Courtney Glazefirst-party dataMagniteopen programmaticpartnershipsSSPsThe Athleticthe new york times

  5. Locala Launches CTV Planner to Adapt CTV Investment to the Realities of Every Market

    As connected TV has become increasingly important in advertisers’ strategies, the ability to plan CTV investment with greater precision is becoming critical. Locala today announces the launch of CTV Planner, a new solution designed to help media teams plan CTV investment based on campaign objectives, while taking into account the specific business and market context of each brand.

    Oct 6, 2026AdvertisingCTVInvestmentTechnology

  6. Cotswold Outdoor Group Expands Retail Media Strategy to In-Store with Broadsign and IUF

    Retail media technology provider Broadsign and in-store media integrator IUF announced a collaboration with UK retailer Cotswold Outdoor Group to expand its retail media network with a scalable in-store advertising infrastructure.

    Oct 6, 2026Retail MediaBroadsignCotswold Outdoor GroupIUFAdvertisingOmnichannel

  7. Google And The DOJ Filed Their Proposed Final Judgments In The Ad Tech Case – Here’s What They’re Still Arguing About

    Google and the DOJ filed documents determining Google's punishment in the ad tech antitrust case, highlighting key disputes and agreements between the two parties.

    Oct 5, 2026ad tech antitrustDepartment of JusticeGoogle ad tech antitrust trialGoogle remediesJudge Leonie Brinkemaprebid

  8. The Podcast Impression Is Breaking Down: What Display’s Viewability Crisis Can Teach Buyers

    Buyer beware: The sins of digital display and the reckoning of impression viewability are coming back to haunt the podcast advertising industry.

    Oct 5, 2026creator marketingdigital audiodisplay advertisingpodcastingviewabilityspotifyskippable ads

  9. The Podcast Impression Is Breaking Down: What Display’s Viewability Crisis Can Teach Buyers

    Buyer beware: The sins of digital display and the reckoning of impression viewability are coming back to haunt the podcast advertising industry.

    Oct 5, 2026creator marketingDigital Audiodisplay advertisingIABpodcastingRight Side Upskippable adsSpotify

  10. Digest: Paramount & WBD Unite Under Skydance; Apple Plans to Block Hundreds of Data Firms

    In today’s Digest, we discuss Apple moving to block hundreds of programmatic data firms, Skydance uniting Paramount and Warner Bros. Discovery, and the EU preparing to classify Microsoft Azure and Amazon Web Services as DMA gatekeepers.

    Oct 5, 2026AppleParamountWarner Bros. DiscoverySkydanceEUMicrosoft AzureAmazon Web Services