35 results for “Mobile” Clear
Digest: Apple Blocks Trade Desk Ads on Safari
In today’s Digest, we discuss Apple blocking Trade Desk ads on Safari, AppLovin and Unity becoming locked in a data collection dispute, and IAB Europe setting new CTV measurement standards.
Industry trendAdvertisingAppleDataApple Takes A Bite Out Of Programmatic
During our Programmatic IO conference Tuesday, AdExchanger Senior Editor James Hercher got a tip and followed leads, then tapped out a story in the green room and posted it before we closed out the conference. The story? Apple updated iOS, which blocked The Trade Desk from serving ads on Safari, the open web – ironic timing given that Hercher wrote it at a conference about, in part, the growth of an open web.
Industry trendprogrammaticAppleiOSThe Trade Desk's Simone Krakowiak on the Omnichannel Approach
In this TraderTalk TV episode, Simone Krakowiak, GM business development, advertiser at The Trade Desk, joins ExchangeWire CEO Rachel Smith at the legendary whiteboard to discuss the shift from single-channel to the omnichannel approach.
Industry trendOmnichannelMarketingTechnologyFriction is Expensive: Kabeer Chaudhary, M&C Saatchi Performance on Why Independence Means Speed
Charlotte McEleny talks to Kabeer Chaudhary, global CEO of M&C Saatchi Performance, about the case for staying independent in a consolidating agency market, the network’s mobile-first roots, and why AI-led discovery is changing what visibility means for brands.
Industry trendAPACMarketerMarketingDigest: US Rethinks AI Safety Stance; Omnicom Data Chief Steps Down; Image AI Models Outpace Chatbots in App Growth
In today’s Digest, we look at the Trump administration considering AI model safety reviews, Duncan Painter leaving Omnicom’s data and commerce role, and Image AI models outpacing chatbots in app growth.
Industry trendAIAppsCybersecurityErstwhile Competition; What We Lose By Gamifying The News
A critical look at how news publishers are gamifying the news through prediction markets, raising concerns about ethics and audience engagement.
Industry trendAI adsArtificial IntelligenceChatGPTI Asked ChatGPT Where My Ads Were – But It Was Wrong, OpenAI Said
OpenAI's recent announcement about testing ads in ChatGPT has raised questions about their implementation and impact on user experience. As ads begin to roll out, concerns about sensitive topics and the effectiveness of personalized advertising arise.
Industry trendOpenAIChatGPTadvertisingThe Retail Media Rush: What's in Store for 2026
As 2026 approaches, we examine what could be in store for retail media. As the sector booms, we asked experts from across the ad tech ecosystem what they expect from the year ahead.
Industry trendRetail MediaPredictionsE-CommerceBroadsign Acquires Place Exchange As The DOOH Category Hits Its Stride
Digital out-of-home (DOOH) ad tech startup Place Exchange was acquired by Broadsign, marking notable consolidation in the out-of-home advertising sector.
Industry trendBroadsignDigital Out-Of-HomeDOOHS8, E01: Articulating a bull case for the open web (with Gareth Glaser)
In this episode, Gareth Glaser discusses the potential resurgence of the open web, exploring its challenges and opportunities in the performance marketing space.
Industry trendopen webperformance marketingad tech