AdTech Radar

163 results for “AI” Clear

1. Big Tech Sanctions Russia Following Ukraine Invasion; Chinese Start-ups Join TikTok's Exit from India

   In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Social media giants sanction Russian media following Ukraine invasion; Chinese start-ups follow TikTok's exit from India; Apple blocks Kremlin-linked news outlets from the App Store; and Disney secures a deal with Horizon Media.

   Mar 4, 2022Industry trendBig TechSanctionsUkraine Invasion

2. Disney Deal with Horizon Media; South Korea Invests in Metaverse

   In today's ExchangeWire news digest: Disney strikes a deal with Horizon Media to open their data platform for brand measurement; South Korea pledges ₩223.7bn (£139m) to develop a national Metaverse; and ITV launches the UK's first AVOD/SVOD platform, ITVX.

   Mar 3, 2022Industry trendDisneyHorizon MediaMetaverse

3. Clear Channel LaunchPAD Launches in France with Hivestack as First DOOH SSP Partner

   Hivestack partners with Clear Channel Europe's programmatic buying platform, LaunchPAD, to enhance programmatic buying of DOOH inventory in France.

   Mar 3, 2022Industry trendDigitalDOOHPartnership

4. Hivestack Expands South-East Asia Footprint: Launching Programmatic DOOH Marketplace in Thailand

   Hivestack launches full programmatic operations in Thailand, allowing brands and media owners to engage in programmatic digital out-of-home (DOOH) advertising transactions.

   Mar 2, 2022Industry trendDigitalDOOHProgrammatic

5. Tencent Take a Stake in Monzo; China Mobile Pull Off Mega Shanghai Listing

   In this weekly segment, ExchangeWire sums up key industry updates in media, marketing, and commerce from around the globe. In this edition: Tencent takes a stake in Monzo; China Mobile raises USD$9bn after Shanghai listing; and a new class action lawsuit filed in California accuses Google and Apple of having a non-compete agreement breaching US competition laws.

   Jan 7, 2022Industry trendTencentMonzoChina Mobile

6. Basis, The Company Formerly Known As Centro, Is Gearing Up For An IPO

   Basis Global Technologies – aka Centro – is angling to join the stampede of OG ad tech companies that hit the public market this year.

   Oct 21, 2021Industry trendBasisCentroInitial Public Offering

7. AppLovin Acquires MoPub From Twitter For Just Over $1 Billion In Cash

   Mobile ad platform AppLovin entered into a definitive agreement to buy MoPub from Twitter for $1.05 billion in cash, allowing Twitter to focus more on ads within its apps and site.

   Oct 6, 2021Industry trendacquisitionapp installsapple iOS 14

8. How agencies are helping CMOs break down barriers to digital transformation

   As CMOs take over the customer journey, agencies are expanding their services and capabilities to help clients build and implement effective digital transformation initiatives.

   Mar 5, 2020Industry trendDigital transformationMarketing managementMarketing operations

9. Xandr Launches Xandr Invest; PwC Global Entertainment & Media Outlook 2019–2023; Realeyes Announces Funding Round

   In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region – in this edition: Xandr launches Xandr Invest - a new global omnichannel buying platform; PwC Global Entertainment & Media Outlook 2019–2023: China outgrows US; and Realeyes announces funding round.

   Jun 11, 2019Industry trendAIAPACOmnichannel

10. AudienceScience Shuts Its Doors Less Than A Month After P&G Client Loss

    Less than a month after Procter & Gamble pulled its business from the platform, AudienceScience has ceased operations and gone into receivership.

    Jun 1, 2017Industry trendaudiencescienceP&G