The 2026 Search Engine Land Awards winners

Best Use Of AI Technology In Search Marketing

  • How Outshine‘s custom MCP and supporting paid search intelligence layer helped Airbyte see 2.4x improvement in ROAS

Best Overall PPC Initiative – Small Business

  • ATRA & Medical Monks: Profit-Led Paid Media Strategy

Best Overall PPC Initiative – Enterprise

  • Blackbird PPC & Millboard: 719% Pipeline Increase on a 30% Smaller Budget

Best Commerce Search Marketing Initiative – PPC

  • How Eight Oh Two Engineered a $10.5M Customer Growth Program for Pure Hockey

Best Local Search Marketing Initiative – PPC

  • Closer to Convert: How Belron Canada Turned Proximity Into Performance Through Local Search (Adviso)

Best B2B Search Marketing Initiative – PPC

  • Pearmill & Vori: Replacing Maximize Clicks With a Five-Stage Value Ladder to Triple Demo Bookings at 27% Lower Cost, and Unlock 4.6x Spend Growth

Best Integration Of Search Into Omnichannel Marketing

  • Seven Months to a 14x: How Stella Rising Proved Video Drives Search for L’Occitane, Then Built a Campaign on the Proof

Best Overall SEO Initiative – Small Business

  • Digital Hitmen & Jaram Australia: Engineering a 958% Revenue Growth Through Search

Best Overall SEO Initiative – Enterprise

  • How Reflect Digital drove an estimated $10M and an ROI of 7,146% for Nord Anglia

Best Commerce Search Marketing Initiative – SEO

  • 74% of New Clicks Non-Brand, Organic Revenue Up 69.3%: How Searchbloom Rebuilt MJ Arsenal‘s Collection Pages at 679% ROI

Best Local Search Marketing Initiative – SEO

  • How Digital Hitmen Helped For Eyes Optometrist Outfocus and Outrank National Optometry Chains

Best B2B Search Marketing Initiative – SEO

  • How a Thai SME Use Twin Domains to Outrank National Retail Chains (ANGA Bangkok & Alusite)

Agency Of The Year – PPC

  • How ADSQUIRE Delivered A 8,000% ROI For Their Client In One Month

Agency Of The Year – SEO

  • Proving the ROI of SEO. (NP Digital & US Claims)

In-House Team Of The Year – SEO

  • UPMC Search Optimization Team: Driving Enterprise SEO Transformation at Scale

Search Marketer Of The Year

  • Nicolas Villeneuve: From $173:1 ROAS to +345% Revenue: The Agentic Search System Behind Quebec’s Biggest Brands

Small Agency Of The Year – PPC

  • Blackbird PPC: Driving Quantifiable Business Growth Through Advanced Signal Incorporation and Rigorous Management, Testing, and Analysis

Small Agency Of The Year – SEO

  • How Aloha Life Digital drove a 220% revenue increase and 13x ROI for Sommet Nannies via search

“I’m going to SMX Next!”

Select winners of the 2026 Search Engine Land Awards will be invited to speak live at SMX Next during our two ask-me-anything-style sessions. Bring your burning SEO and PPC questions to ask this award-winning panel of search marketers!

Congrats again to all the winners. And huge thank-yous to everyone who entered the 2026 Search Engine Land Awards, the finalists, and our fantastic panel of judges.