Adform's Jochen Schlosser on the End of Xandr and the Future of the DSP

Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire whiteboard.

May 23, 2025· Author: John StillAgentic AIAIArtificial IntelligenceDSPPrivacyTraderTalk TV

Adform's Jochen Schlosser on the End of Xandr and the Future of the DSP

Adform's CTO, Jochen Schlosser, makes a welcome return to the legendary ExchangeWire whiteboard.

Tune in as Jochen and Ciarán O'Kane discuss:

The end of Microsoft's DSP
What this means for the future of the demand side and privacy
How agentic AI is changing programmatic

Adform

Adform is the most powerful and safe media buying platform in the world. With a 20+ year history of delivering service excellence and forward-looking technology, Adform enables major brands, agencies, and publishers to create, buy, and sell digital advertising across all channels.