---
title: "Use \"BOGY\" Thumbnails"
url: https://adtech.lol/articles/e06b17b4-02a0-434e-bf16-ed270b29cadf
source_url: https://searchengineland.com/marketing-in-2027-493789/
source_site: searchengineland
tags: ["video marketing", "YouTube", "thumbnails"]
publisher: AdTech Radar
---

# Use "BOGY" Thumbnails

> The importance of video thumbnails for attracting views on platforms like YouTube.

## Use "BOGY" Thumbnails

It's no secret that your video thumbnail is HUGE.

In fact:

According to YouTube, 9 out of 10 of the most-viewed videos on YouTube use a custom thumbnail:

| Category | Share of popular videos using custom thumbnail (%) |
| --- | --- |
| unlabelled 1 | 90 |

Source: [https://searchengineland.com/marketing-in-2027-493789/](https://searchengineland.com/marketing-in-2027-493789/)